KTC – Knowledge Transformation Center

Idea and Innovation Expert

Summary The course focus is on the relevant methods, instruments and tools of phase 1 and 2 of the innovation cycle.
Discipline Idea and Innovation Management
Lecturer Prof. Dr. Olaf-Axel Burow
Co-Lecturer Dr. Stefan Bornemann
Location UAE or Europe
Duration According to Course Type (Compact, Expanded or Professional)
Target Group Executive Employees with first time operational experience
Class Size Up to 12–16 Participants

Detailed Description

Leadership of this course is shared by Prof. Dr. Olaf-Axel Burow and Dr. Stefan Bornemann. Both are senior Experts with an impressive track record in the academic community and business world. In their academic work and classes, as well as in the articles and books published so far, the relevant topics of their work are “how innovation comes into the world” and the benefits of the “participative innovation approach”.

Phase 1: Identification of innovative potential

Taking the customer’s needs and the analysis of their own value chain into consideration.

Phase2: Idea generation and evaluation

Focusing on proven creativity techniques as well as on ways and methods to evoke the existing hidden innovative potential. Taking the knowledge of the system, group or team (not only the individual) into consideration – even of the end-user/customer.

The main contents of that course will include:

In theory as well as in practice, a large number of different methods and sources of idea generation and evaluation can be found. Often these two aspects are not addressed systematically.

New ideas very often happen by coincidence; are developed by a single employee or determined by the need to solve a problem – but not as a result of a formalized process.

During the idea and innovation process, the search fields have to be clearly identified by using a structured methodology. Phase 1 is named “Analyzing fields of potential innovation” and describes a structured approach to gather ideas and their evaluation.

The idea phase will have begun.

In principle, the emphasis will be on the definition of “search boxes/fields” taking into account both the resolution of customer problems and analyzing their own value-added processes.

Phase 2, “developing ideas” is about the generation of ideas, including the use of established development techniques and methods. It may also include the involvement of third parties. The outcome of this second phase will be a number of specific project ideas, from which those with the greatest potential for success will be systematically selected.

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The Lecturer

Prof. Dr. Olaf-Axel Burow Universität Kassel

Prof. Dr. Olaf-Axel Burow

Professor for General Pedagogics at the University of Kassel since 1996, www.olaf-axel-burow.de  |  Well-Known Expert for Future Search and Creativity Methods and Large Groups Interventions  |  Well-Known Expert for Future Search, Creativity Methods and initialization of Happiness in organizations, schools and society  |  Former Dean of the Department of Humanities and Director of the Institute of Education (IfE)  |  Several Books about Happiness, Gestalt-Therapy and Gestaltpedagogics, the Training of Creativity, Models of Collaborate Work, Participation-Design, School- and Organizational Developement

The Co-Lecturer

Dr. Stefan Bornemann

Dr. Stefan Bornemann

Idea and Innovation Management

Assistant Professor in the research group of Prof. Dr. Olaf-Axel Burow  |  Major team- and innovation research  |  Research on participation design and the initiation of creative fields and happiness  |  Founder of www.folie8.de